A Blog for Mental Health Professionals by Gina Romero, LCSW

Therapist Insights: Tips for a Thriving Practice

  • Oct 17, 2025

3 Things Therapists Do That Are Actually Unethical

Some therapist “norms” aren't actually ethical practices. From ghosting clients after an insurance switch to taking Venmo payments and holding records hostage. These are the everyday behaviors that quietly break ethical codes (and trust).

  • Apr 15, 2025

How I Cut Admin Time in Half as a Group Practice Owner

Tired of spending hours replying to new client inquiries? As a group practice owner, I used to personally handle every referral—until I found a free, built-in solution that completely changed my workflow. In this post, I share how using auto-replies and a detailed contact form helped me cut down admin time, speed up client matching, and reduce burnout—without sacrificing client care.
Screenshot of a Facebook group post titled “Marketing Monday” with dozens of therapist links in the comments

  • Apr 8, 2025

Stop Making "Marketing Monday" Posts in Your Local Facebook Group

Marketing Monday” threads might feel productive, but they rarely lead to new clients. If you’re relying on passive Facebook posts to grow your practice, it’s time to rethink your strategy. Real referrals come from real relationships

  • Apr 8, 2025

SEO for Therapists: Why Ranking #1 Means Nothing If No One’s Searching

You’re ranking #1 for super-specific therapy keywords—but if no one’s Googling them, it won’t help your caseload. Here’s how to use keyword research tools to make sure your site shows up where it counts.

  • Nov 5, 2024

Stand out with Gallery Photos on Your Psychology Today Profile

  • Gina Romero
  • 1 comment

Are you using your gallery on Psychology Today to it's full potential?

  • Sep 20, 2024

Upheal AI Notetaking for Therapists: An Honest Review

  • Gina Romero
  • 0 comments

An honest review of an AI note-taking app, reviewed by an ADHDer.

  • Sep 18, 2024

5 Things I Wish I Knew Before Starting My Practice

  • Gina Romero
  • 0 comments

Being in private practice can be an exciting and rewarding journey, but let me tell you—there are some things I wish I knew before I dove in.

  • Jul 31, 2024

3 People You Need to Network With

  • Gina Romero
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Building a successful practice goes beyond providing excellent care—it's also about forming meaningful connections with others. Networking with the right people can significantly boost both your referrals, and your ability to refer out when needed.

  • Jul 2, 2024

Beating the Summer Slump: Tips and Strategies

  • Gina Romero
  • 0 comments

The “summer slump” is a common experience for mental health professionals, characterized by a noticeable decrease in client sessions and new client inquiries during the summer months. If you're experiencing this, you're not alone!